Skip to main content

Employer branding – Alison Cowzer and Paul McArdle on The Currency Podcast

Earlier this month, our Joint Managing Partner Paul McArdle, was a guest on The Currency News “Brand Matters” Podcast with Alison Cowzer, powered by Whitney Moore.

“You need to invest. It needs to be authentic. It needs to be true. But you don’t need to reinvent the wheel” is one of the key takeaways from Paul McArdle’s interview with Alison Cowzer on her recent podcast.

In this episode, Alison Cowzer and Paul explore employer branding, why they matter, how organisations manage them, and how valuable they are to your organisation.

You can listen to the full episode by clicking on this link.